Description
UX teams are always asked to do more with less. When UX support is assumed rather than funded, something usually gets neglected — research, testing, or design quality. And the trade-offs stay invisible until they show up as rework, rising support costs, missed KPIs, and slower adoption. What started as a UX resourcing problem becomes a business problem, and UX gets the blame.
In this preview, Lola Famulegun shares the core mindset shift: it's your job to surface risk, not wait for leaders to notice UX's value. Quantify what under-resourcing UX costs, explain it in business terms, and the conversation about budget and headcount changes entirely.
Learn the full POSTER framework (Problems, Outcomes, Solutions, Tactics, Evidence, Risks) to build resource proposals leaders can't dismiss.
Advocating for UX Resources // https://www.nngroup.com/contents/self-paced-courses/advocating-for-ux-resources/?utm_campaign=sp-courses&utm_source=youtube&utm_medium=social&utm_content=preview-advocating-ux
~4.75 hours | Self-paced | Intermediate to Advanced
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